In today’s digital world, several things have evolved. This includes content consumption which has evolved highly over the past few years. As a content marketer, it is important to familiarise yourself with these changes, in order to adjust your marketing efforts to stay relevant.
Nowadays, personalised content is prevailing to attract customers. Consumers have developed different tastes about the type of content they prefer. This is what has led to the increased popularity of video and audio content over recent years. The following are the things that have changed in content consumption over the years.
If you need help on content marketing, get in touch with Anchor Digital. They are professionals who will help you create quality content, to help grow your business through their digital solutions.
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June 2023
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