Cohesive and beautiful web design is very important for the success of a website. Companies pay web designers a lot of money to get an ideal design for their websites. The designers use a lot of web design elements to ensure that the website’s look is in line with the company’s image. Like all other fields, web designing has also seen a lot of change in the last decade or so. Numerous trends that were considered essential for the success of a website’s design have now become obsolete. In this article, we will have a look at the design trends that are quickly going out of style in the web design world.
Pop-Up Messages Pop-up messages were never an ideal design element, to begin with. They are annoying and seem intrusive to the user. However, they were considered necessary because they provided the business with the chance to get the email address and contact details of the visitors. It was seen by marketers as a way to get leads. In this day and age, when people get easily frustrated, pop-up messages can cause most users to move away from your website. They won’t even bother to remain on the website and thus won’t fill out the form suddenly appearing on the screen. Nowadays, live chat is seen as a viable alternative for pop-up messages as it seems less intrusive and can still get the visitors to leave their email IDs. Carousels and Image Sliders Image carousels and sliders are still being used by some websites. They were a popular design trend back in the day when people used to view websites mostly on desktops. However, nowadays, people view websites on their phones. This shift towards mobile devices has meant that image sliders aren’t as attractive as they were before. One main reason is that the slides move too quickly for mobile users to read the content written on them. While on desktops, the viewing area was large, there isn’t enough space on the mobile platform to view the entire contents of a slide at a glance. Thus, web designers nowadays prefer having a video or an engaging image on the homepage rather than sliders. Animation Web designers love animation. It is a great way of garnering the user’s attention. You can wow the audience with it quite easily. However, too much animation can be a distraction. Moreover, it makes it very hard to load the website quickly. Due to these reasons, web designers are now moving away from using too much animation and are instead focusing on engaging content. Text Overload In the past, when users mostly used desktops for viewing websites, reading large blocks of text was not a big deal. Even if a website had too much text on it, the users didn’t complain. However, now that people view websites on mobile phones with limited screen space, large paragraphs of text can quickly bore the users. They like content which can be easily scanned in a glance or two. This is why website designers are moving much of the content to the blog instead of keeping it on the website’s landing pages. Anchor Digital is a provider of high-quality SEO services. If you are looking for a website designer for your business website then we can help you out.
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SEO is extremely important for businesses. It helps them in boosting their website traffic, generating new leads and making sales. In the past, SEO was considered a very difficult task that only experts were able to perform. While it is the same today, there are SEO tools available online that can be used by just about anyone to optimise their website’s viewership. So, whether you have a business website or a blog that you want to optimise, then the cost-effective method of doing it would be to use these SEO tools. The only difficulty is that there are so many SEO tools available so you may have a hard time picking the right one. Let’s make this choice easier for you. Here are some of the best SEO tools you can find online. KWFinder SEO is mostly based on keywords. You need to incorporate these keywords into your website’s text. This will allow the Search Engine crawlers to index your website and when that particular keyword is searched, display it in the results page. However, finding the right keywords can be difficult. Most of the common ones related to your niche have fierce competition over them. So, you need to look for long-tail keywords or think outside the square. KWFinder does exactly that. It suggests excellent long-tail keywords to you that have a lower competition. Moreover, it also lets you track the improvement you make based on this metric. If you’d like to join KWFinder, pricing starts from $29.90 per month. SEMRush If you are looking for a way to improve your website’s rank on Search Engines and need some suggestions in that regard then SEMRush is an ideal choice. It has an On-Page SEO Checker tool which lets you monitor the performance of your website and also offers recommendations on how this ranking or viewership can be improved. SEMRush offers insights regarding the organic click traffic you are receiving. It is an ideal SEO tool for blog owners as it lets them know which of their posts are getting the most views and shares. Though, there is also a domain vs domain analysis feature available in this tool too. It allows you to see how your blog compares to that of your competitors. To create an account, plans start from $99.95 per month. Moz Moz is considered by many SEO experts, to be the complete SEO software package. It can help small business owners who don’t know much about website optimisation to become SEO experts without having to do much. The advice it gives regarding SEO is very detailed and simple to follow. You are provided step-by-step instructions on what you must be doing on every page of your website to optimise it. Moz also makes doing SEO a lot easier for you as they have free tools for optimising your website. Though, if you need to be on a more professional level in marketing, Moz’s quality SEO services, pricing starts from $99 per month. Here at Anchor Digital, we’re an agency renowned for our holistic approach to marketing and offer high-quality SEO services to businesses across Australia. If you want to find out about the best online SEO tools to optimise the viewership of your business, contact us for a consultation. We’d love to hear from you. |
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June 2023
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